Category "Multifamily Property Management Marketing"

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The Shocking Cost of Resident Turnover

In the world of apartment leasing, residents come and residents go. According to the NAA (National Apartment Association), resident turnover rates average 51% per year. Here are a few of the main reasons residents choose to move:   So how […]

How to Post the Perfect Ad on ForRent.com

When you have vacancies to fill and need quality, long-term tenants, go where potential renters go. Right now, thousands of qualified renters are online at the popular apartment listing site ForRent.com, looking for the next place to call home. Creating […]

5 Tips to Make Your Apartment Ads Stand Out on Craigslist

There are many ways to market and advertise your apartment community, but when it comes to getting more leases, Craigslist is king! And no wonder. Craigslist has more than 60 million users and some 50 billion page views each month. […]

Easy Property Upgrades That Attract Tenants

Easy Property Upgrades That Attract Tenants If you manage or work at an apartment building, or an assisted living facility, you understand the value of a property that sells itself. Tenants are constantly looking for the best amenities and value in […]

Top 6 Ways to Boost Curb Appeal

In property management, appearance is everything. In order to be successful, multifamily property owners and their maintenance staff should place more emphasis on keeping up appearances than celebrities, which we know isn’t an easy job. Boosting the curb appeal of […]

4 Tips on How to Make Residents Happy

Tip 1: Consider offering free wireless Internet to your tenants. We are an online world, and this digital freedom is a major perk for residents. More apartment, condominium, and townhouse properties are moving in this direction, so early adoption will set […]

Keep it Classy: Improve Your Property’s Curb Appeal

Is your complex’s outside appearance driving down occupancy? Maintaining your property’s exterior is vital to keeping your current tenants happy and attracting new residents. It’s important to remember that, to those considering calling your building home, the exterior is a […]